On October 19, the first phase of the 140th China Import and Export Fair (Canton Fair) concluded at the Pazhou Exhibition Complex in Guangzhou.
Marking a significant milestone in Huaihai Holding Group’s 50-year journey, the Canton Fair provided a global stage for the Group to showcase five decades of industrial expertise and its expanding international presence.
Through business negotiations, dedicated matchmaking events, new product launches, and integrated brand communications, Huaihai demonstrated its strength to the global market, achieving remarkable results in customer engagement, potential orders, and international brand visibility.
1. Strong Business Results: Unlocking New Opportunities Across Global Markets
During the Canton Fair, Huaihai International achieved significant progress in global market expansion.
Customers from key markets, including South Asia, Eastern Europe, and East Africa, signed on-site orders for more than 600 vehicles, while the team conducted business negotiations with over 800 groups of new customers.
These achievements further strengthened Huaihai’s global business network and opened new opportunities for international cooperation.

2. A Special Invitation: Bringing Global Partners Together for Huaihai’s 50th Anniversary
Leveraging the Canton Fair as a valuable platform for direct engagement with international buyers, Huaihai personally extended invitations to overseas customers to attend the Group’s 50th anniversary celebration.
Through face-to-face interactions, Huaihai successfully secured attendance commitments from more than 20 groups of international business partners, laying a solid foundation for the upcoming anniversary celebrations.

3. Beyond the Booth: Connecting with Global Resources Through Strategic Matchmaking
Going beyond traditional booth-based exhibitions, Huaihai’s international business team proactively participated in several high-profile procurement and business matchmaking events.
These activities enabled Huaihai to connect with high-quality resources across Latin America, the Asia-Pacific region, and cross-border trade services, further expanding its global partnership network.
• October 14 – 2026 Two-Wheeler Industry (Guangzhou) Procurement Matchmaking Conference: Huaihai presented its comprehensive mobility solutions to professional industry buyers.
• October 16 – Jiangsu AI Products Supply and Procurement Matchmaking Event: The team explored cross-industry cooperation opportunities in intelligent mobility equipment.
• October 17 (Morning) – Mexico Mision Canton Procurement Matchmaking Session: Huaihai engaged directly with Mexican buyers, strengthening its presence in the strategically important Latin American market.
• October 17 (Afternoon) – Trade Bridge: Hong Kong Trade Services Matchmaking Session: Leveraging Hong Kong’s advantages in cross-border trade services, Huaihai explored diversified pathways for international market expansion.

4. Six-Dimensional Communications: Transforming Industry Recognition into Global Product Popularity
Huaihai established an integrated six-dimensional communications strategy combining the Canton Fair’s official new product livestream platform, authoritative media coverage, overseas influencers, TikTok livestreaming, Facebook and TikTok video promotion, and viral product marketing.
This coordinated approach significantly amplified Huaihai’s global visibility, generating over one million views.
Official Product Launches Attract Global Attention
Taking advantage of the Canton Fair’s official new product launch livestream, Huaihai introduced two flagship products to international online buyers: the K51 passenger tricycle and the NF2 agricultural utility vehicle.
The livestream attracted more than one million views on the day of the launch, highlighting strong global interest in Huaihai’s innovative mobility solutions.
Extensive Media Coverage Strengthens Brand Influence
With its competitive product portfolio and expanding global footprint, Huaihai attracted considerable attention from domestic and international media.
Representatives from China International Business Daily, Shenzhen Satellite TV, China Central Television (CCTV), and overseas influencers from the Middle East and France visited Huaihai’s exhibition area.
Through interviews and special reports, they explored the Group’s popular product lineup and international expansion strategy.
Innovative Products Become Favorites Among Global Buyers
Huaihai’s cargo three-wheelers attracted strong interest from international buyers thanks to their outstanding adaptability to diverse operating environments.
Products including the K51, NF2, and HIGO demonstrated how Huaihai has transformed traditional three-wheeled vehicles into highly competitive mobility solutions, making them increasingly sought-after products in overseas markets.
Social Media Engagement Drives Overseas Inquiries
Throughout the Canton Fair, Huaihai maintained active communications across TikTok and Facebook.
Promotional videos generated more than 200,000 views, while the Group continued receiving inquiries from overseas customers through its digital platforms, effectively connecting online engagement with potential business opportunities.

5. Cultural Innovation: Creating Memorable Experiences for International Visitors
To enhance visitor engagement, Huaihai introduced an interactive experience featuring Bobing, a traditional Chinese folk game recognized as part of China’s intangible cultural heritage.
Through this engaging cultural activity, overseas buyers experienced the charm of Chinese traditions while interacting with the Huaihai team in a relaxed and welcoming atmosphere.
The experience helped strengthen connections between the brand and international buyers while facilitating efficient customer information collection and business follow-up.

6. Building on 50 Years of Excellence: Advancing Toward a New Era of Global Cooperation
Although the Canton Fair has concluded, Huaihai’s journey of international cooperation continues.
Standing at the beginning of a new chapter in its 50-year development journey, Huaihai remains committed to strengthening global partnerships, expanding international market opportunities, and creating shared value with partners worldwide.
As the Group looks ahead to its milestone anniversary celebration, Huaihai warmly invites global partners to join this special occasion and embark together on a new journey of cooperation, innovation, and shared success.